become the

leading agency

with quality leads

Performance-Based Insurance Calls.
Built for Agencies That Want to Scale.

For Publishers — Leads Source Direct
For Publishers

Monetize
Your Insurance
Call Traffic

If you generate compliant, high-intent insurance traffic, we want to talk. Access vetted agency buyers, structured routing, and clear payout terms.

Start Distributing See How It Works
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Who We Work With

PUBLISHERS
WE WANT

We work with publishers who generate real, compliant, high-intent insurance call traffic and are looking for structured, long-term distribution relationships.

01

Call Generators

Publishers actively generating inbound insurance calls through paid media, SEO, direct mail, or other compliant traffic sources across major verticals.

02

Media Buyers

Teams running paid traffic campaigns targeting insurance shoppers who need a reliable, consistent buyer network to route their call volume to.

03

Affiliate Networks

Networks with existing insurance publisher relationships looking to expand monetization options and connect their traffic with vetted agency buyers.

04

Compliance-First Sources

Publishers who prioritize compliant traffic generation, clear opt-in standards, and quality over raw volume. That's the standard we operate at.

What You Get

YOUR DISTRIBUTION ADVANTAGE

  • Access to vetted, licensed agency buyers
  • Structured routing across verticals
  • Clear, upfront payout terms
  • Vertical expansion opportunities
  • Long-term distribution relationships
  • Dedicated account communication
  • Transparent performance reporting
What We Offer

BUILT FOR
SERIOUS
PUBLISHERS

  • Vetted Agency Buyers

    Your calls go to licensed agencies actively writing business — not resellers or low-intent buyers. Real buyer capacity on the other end.

  • Structured Routing

    Calls routed based on vertical, geography, and buyer capacity. No random distribution — structured campaigns built for your traffic profile.

  • Clear Payout Terms

    Upfront payout structures with no surprises. You know exactly what you earn per call that meets qualification standards before any campaign starts.

  • Vertical Expansion

    If you're strong in one vertical, we can help you expand into adjacent verticals with the right buyer relationships already in place.

  • Long-Term Relationships

    We're not looking for one-time transactions. We build ongoing distribution partnerships focused on consistent volume and mutual growth.

Verticals We Buy

CALL TRAFFIC
WE DISTRIBUTE

We actively distribute call traffic across the major insurance verticals. Tell us what you generate and we'll tell you if we have buyer capacity.

Health Insurance U65

  • ACA-focused traffic
  • Private & alternative programs
  • Short-term / Tri-term
  • General health insurance shoppers

Medicare

  • Medicare Advantage
  • Medicare Supplement
  • Part D inquiries

Life Insurance

  • Final Expense
  • Term life
  • IUL & permanent inquiries

Ancillary

  • Dental & vision
  • Hospital indemnity
  • Accident & critical illness
The Process

HOW IT
WORKS

01 Step One

Publisher Review

We review your traffic sources, verticals, volume, and compliance standards. We vet every publisher before onboarding — quality is non-negotiable.

02 Step Two

Campaign Setup

We match your traffic profile to our buyer network, set routing rules, define qualification criteria, and agree on payout terms before any calls flow.

03 Step Three

Distribute & Grow

Calls start flowing to vetted buyers with full reporting visibility. We optimize over time and expand volume as performance is validated.

Our Standards

WHAT WE
REQUIRE

We operate at a high standard on both sides of the transaction. Publishers in our network meet these requirements without exception.

Publisher Requirements

  • Compliant traffic generation methods
  • Clear opt-in and consent standards
  • Consistent inbound call volume
  • Vertical-specific traffic (not mixed intent)
  • Transparent sourcing disclosure
  • Willingness to share traffic details

What You Can Expect From Us

  • Vetted, licensed buyer network
  • Clear payout terms agreed upfront
  • Structured routing by vertical & geo
  • Dedicated account communication
  • Transparent performance reporting
  • Long-term distribution focus
Why Leads Source Direct

WHY PUBLISHERS
WORK WITH US

01

Built By Insurance Pros

We come from the agency side. We understand what real call quality looks like and what buyers actually need — so your traffic gets treated accordingly.

02

Performance-Based Model

Our entire model is built around performance. We don't inflate volume or pad numbers — we focus on quality distribution that drives real results for both sides.

03

Structured, Not Chaotic

Clear routing, clear payout terms, clear communication. We run structured campaigns — not chaotic, disorganized distribution that wastes your traffic.

READY TO
DISTRIBUTE
YOUR TRAFFIC?

If you generate compliant, high-intent insurance calls, let's talk about what a distribution partnership looks like.

Get In Touch

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